Renaissance Daytona Beach: Hotel Renovation

Daytona Beach, FL

Designing for Guest Experience

We began by rethinking how guests arrive and engage with the property. A bold, angular porte-cochere now offers privacy from Florida A1A while framing sweeping views of the Atlantic Ocean. More than just an entry feature, this architectural gesture acts as wayfinding and brand expression — a key strategy in repositioning hospitality destinations.

Inspired by tropical open-air lobbies, we designed a new arrival sequence that invites guests to move naturally through the lobby and out to an expansive outdoor bar, a revitalized pool area, and an event lawn — all spaces crafted to extend the resort experience from the very first step onto the property.

Hospitality-Inspired Outdoor Living

Drawing influence from Mediterranean resorts, our team designed a lush, outdoor environment that encourages both exploration and ease. The reimagined pool area includes in-water lounge zones, private cabanas, and enhanced beach access — all nestled among palm and olive trees to create a serene, resort-like atmosphere.

Just steps away, guests can dine at an upscale seafood restaurant designed by the award-winning Concentrics Restaurants. Whether seated indoors or on the all-season oceanfront terrace, guests are surrounded by a sense of place that blends beachside charm with refined luxury.

Elevated Dining and Event Space Design

The renovation also delivers new opportunities for revenue-generating events. The redesigned ballroom and banquet spaces feature floor-to-ceiling views of the Atlantic, creating an ideal backdrop for weddings, conferences, and social gatherings. A dedicated event lawn adds flexibility for outdoor ceremonies and beachfront celebrations.

These spaces were designed not only to meet the operational needs of hotel staff but also to deliver memorable moments for guests — a key differentiator in the competitive hospitality landscape.